0508294 20240111141023.620190911235959.9 10.2312/mam.20191310 4 s. E cav_un_epca*0508293978-3-03868-080-22309-5059GeneveThe Eurographics Association2019KleinReinhardRushmeierHolly appearance attractiveness magnetic pigment anisotropy cav_un_auth*0101086 Rozpoznávání obrazu Department of Pattern Recognition RO RO Department of Pattern Recognition 80 Filip Jiří UTIA-B K Ústav teorie informace a automatizace AV ČR, v. v. i. cav_un_auth*0361777 Rozpoznávání obrazu Department of Pattern Recognition RO RO Department of Pattern Recognition 20 Kolafová Martina UTIA-B Ústav teorie informace a automatizace AV ČR, v. v. i. PDF http://library.utia.cas.cz/separaty/2019/RO/filip-0508294.pdf 7 MB cav_un_auth*0347019 GA17-18407S GA ČR With the global trend in customer preference towards achromatic car colors, color designers in coating industry strive to create novel design-critical appearances based on novel effect pigments. At microscopic scale, the pigment particles allow to create specific optical effects like sparkle under directed lighting along with a specific texture in diffuse lighting, while at a macroscopic scale they create the appearance of angle-dependent color and a strong luminance contrast. Although individual particles in effect coatings exhibit anisotropic behavior, the majority of effect coatings exhibit isotropic appearance at a macroscopic scale due to a random orientation of the particles which can be explained with the manufacturing process of the coating. This paper demonstrates an visual appearances achievable by using anisotropic effect coatings based on magnetic pigments. In a psychophysical study, we assessed visual attractiveness of these coatings on a car-like shape for different viewing angles. cav_un_auth*0379597 Annual Workshop on Material Appearance Modeling 2019 /7./ 20190709 20190709 Strasbourg FR BD 20000 20200 20206 2020 2 PR RVO:67985556 http://hdl.handle.net/11104/0299780 1 S 2019 SCOPUS PUBMED WOS PDF 7 MB cav_un_epca*0508293 Proceedings of the 7th Workshop on Material Appearance Modeling The Eurographics Association 2019 Geneve 978-3-03868-080-2 2309-5059 340 Klein Reinhard 340 Rushmeier Holly